Unit 01 1.4 Describe the types of customer within the chosen creative media industry

Attracting New Clients For Your Graphic Design Business There’s no doubt that clients are the most important capital of any business. Indeed, no business can survive without a satisfactory influx of new clients which result in profit in accounting statements at the end of the year. This is not an exception for graphic designers. We need good promotion strategies that help attract new customers to … Continue reading Unit 01 1.4 Describe the types of customer within the chosen creative media industry

Unit 01 2.2 Describe the requirements of a role in the chosen creative media industry

Creative & Digital media is a catch-all term that describes all kinds of audiovisual mediums, including online platforms, TV, radio, console games and more. People working in any of these areas are responsible for creating content, wielding the equipment, standing in front of the camera, testing the games (yes, that’s a thing) and much more. Types of Apprenticeship There’s just one creative & digital media … Continue reading Unit 01 2.2 Describe the requirements of a role in the chosen creative media industry

Unit 01 3.2 Describe how collaboration can support the generation of ideas

6 ways to create a collaborative workplace Collaboration is a hot topic in business and there are many conversations to be had around its importance in the workplace. Gone are the days of a lone genius tapping away in the corner to generate the next big ideas and solutions. Nowadays, the focus is on team effort. There are a multitude of benefits to be reaped … Continue reading Unit 01 3.2 Describe how collaboration can support the generation of ideas

Unit 01 3.3 Describe how feedback can support the generation of ideas

How to Get Quality Customer Feedback – 20 Effective Methods Analysing your website can give you many insights into what your customers like or don’t like. But sometimes it’s not enough. Wouldn’t it be better if you could just ask them and get straight answers from them? Yes, we’re talking about customer feedback. Why Customer Feedback Is Important? Anyone who owns or runs an eCommerce … Continue reading Unit 01 3.3 Describe how feedback can support the generation of ideas

Unit 01 4.1 Describe a range of communication methods

Different Ways to Communicate Effectively in the Workplace The different methods of communication that are used commonly at the workplace are – Verbal Communication Verbal communication involves the usage of words while the delivery of the intended message is being made. It can be one-on-one, over the phone or in group settings, etc. it is a methods of effective communication that is personal and has to be used … Continue reading Unit 01 4.1 Describe a range of communication methods

Unit 01 4.2 Describe suitable communication methods for different audiences

Where Effective Communication Begins All effective communication begins with knowing your audience and speaking their language – both literally and figuratively. That doesn’t mean changing your core messages, but rather adjusting the way you present them or the context you offer to help explain those messages in a way that resonates most directly with the people to whom you are speaking. Sometimes that is much harder … Continue reading Unit 01 4.2 Describe suitable communication methods for different audiences

Unit 03 Packaging and label design

1. What information do we have to show on the label? There isn’t a general requirement to show particular information for every kind of product. However: retailers must display prices and quantities. you may need to include safety information for potentially dangerous products. there are special rules for some products, such as food. Any information you do include on the label must not be misleading. … Continue reading Unit 03 Packaging and label design

Unit 4: Intellectual Property Protection of Typefaces

The right typeface is often the key to strong brand identity, a well-designed website, sharp looking brochures, and strong marketing materials. But there’s much confusion and misinformation about typefaces, fonts and how designers and marketers can lawfully use them commercially. The truth is that most people, and especially designers and marketers, do not understand the law governing the use of typefaces and fonts. There’s no shame … Continue reading Unit 4: Intellectual Property Protection of Typefaces